“President Joe Biden’s marketing campaign is mulling a big change in its digital fundraising operation, testing options to ActBlue, the powerhouse behind a lot of the Democratic Celebration’s small-dollar operation that blossomed throughout Donald Trump’s tenure,” Politico studies.
“One purpose the Biden crew is contemplating the change is to search for methods to decrease the price of processing what is going to probably be the lots of of tens of millions of small-dollar donations that stream to the president’s marketing campaign. The strategy is in keeping with the marketing campaign’s well-established frugality but additionally comes amid broader Democratic grumbling concerning the charges that ActBlue prices.”