DENVER (KDVR) — Individuals spent how a lot cash at Pink Rocks final 12 months? The long-lasting music venue hosted 217 ticketed occasions in 2022, and the income from the venue hit the hundreds of thousands.
BBC Analysis & Consulting launched the first-ever financial research from the 2022 Pink Rocks live performance season wanting on the financial results the venue had throughout the Denver metro space and your entire state.
With over 200 occasions totaling greater than 1.5 million attendees from simply final 12 months, Pink Rocks contributed a whole lot of hundreds of thousands of {dollars} in financial exercise with tens of hundreds of thousands of {dollars} in tax revenues.
The venue isn’t enormous, it solely holds 9,525 folks. As compared, Empower Discipline holds over 75,000 followers and the Ball Area holds 21,000 folks for a live performance.
Regardless of its relative measurement, it takes quite a lot of hundred folks to run a present at Pink Rocks.
“There will probably be 400 folks working on-site every present, however there are actually hundreds of jobs throughout the area supported by what occurs at Pink Rocks,” venue supervisor Tad Bowman stated in a launch.
Final 12 months, the venue supported greater than 7,000 jobs together with leisure, restaurant, meals and beverage, lodging, tourism and transportation which generated $216 million in payroll within the Denver metro space and an extra $6 million statewide, in accordance with the evaluation.
At Pink Rocks alone, $186 million was spent in product sales together with $40 million in gross concessions income.
Breaking it down, that’s 1,006,274 malt drinks, together with greater than 400,000 seltzers. There have been additionally 111,800 scorching canine offered on the venue.
Together with Pink Rocks and all of Colorado, the whole financial output throughout the area hit $717 million final 12 months, in accordance with the analysis agency.
Whereas Pink Rocks hosts lower than 10,000 folks for an occasion, hundreds of employees and hundreds of thousands of {dollars} are put into the economic system throughout the state.