Yi He, a former talk-show host, has sweeping management over the crypto big’s advertising and funding divisions. She can be founder Changpeng Zhao’s longtime romantic accomplice.
Yi He has assumed the mantle as Binance defender-in-chief, calling critics ‘mediocre and hopeless’ on X.Illustration by Alexandra Citrin-Safadi/WSJ; Photographs: Natalie Naccache/Bloomberg
